Privacy Policy
Last updated: March 2026
This Privacy Policy explains how WallpaperFeed ("we", "us") collects, uses and protects information when you visit wallpaperfeed.com. By using the Website you agree to the practices described here.
1. Information we collect
Account data (Personal Data)
When you register we collect your username, email address and a securely hashed (bcrypt) version of your password. We never store plain-text passwords.
Automatically collected data (Anonymous Data)
When you visit the Website we automatically collect non-identifying usage information, including:
- Your IP address
- Browser type, version and language
- Operating system type and version
- Device type
- Pages visited and time spent on the Website
- Referring website
This data is not linked to your Personal Data and is used only to operate and improve the Website.
Upload and interaction data
Wallpapers you upload, likes you give, collections you create and reports you submit are stored linked to your account.
Publicly shared information
When you register, other users can see your username and any content you post publicly (uploads, collection names, profile information you choose to share). We have no ability to control how publicly shared information is used once it is visible to others. We recommend not using your real name as a username if you wish to remain anonymous.
2. Cookies
We use the following cookies and similar technologies:
- Session cookie (first-party, strictly necessary) — keeps you logged in during your visit. Deleted when you close your browser.
- Theme preference (localStorage) — remembers your light/dark mode choice. Not transmitted to any server.
- Cookie consent (localStorage) — remembers whether you accepted or declined analytics cookies.
- Google Analytics cookies (_ga, _gid — persistent, third-party) — only set after you click "Accept" in our cookie banner. Used to collect anonymised usage statistics.
Most browsers allow you to control or block cookies via settings. Note that disabling strictly necessary cookies may affect site functionality.
You can change your cookie preference at any time:
3. Google Analytics
With your consent we use Google Analytics 4, operated by Google LLC. Google Analytics collects anonymised data about how visitors use the Website (pages visited, session duration, approximate location, browser and device type). We use this data solely to understand and improve the Website. Google Analytics uses first-party cookies linked to this domain only.
Google's ability to use data collected by Google Analytics is governed by the Google Analytics Terms of Use and Google Privacy Policy. To opt out across all websites, install the Google Analytics Opt-out Browser Add-on.
4. Why we collect information
We use the information we collect to:
- Operate and deliver the WallpaperFeed service
- Allow you to log in, upload wallpapers and manage your account
- Send password-reset emails when requested
- Detect and prevent abuse, spam and copyright violations
- Understand how the Website is used and improve it (analytics, with consent only)
- Enforce these Terms and comply with legal obligations
5. How long we retain your data
We retain your account data and associated content for as long as your account exists. After account deletion, data is removed within a reasonable period except where retention is required by law. Google Analytics data is retained for 14 months.
6. Children's privacy
WallpaperFeed is not directed to children under 13. We do not knowingly collect Personal Data from anyone under 13. If we become aware that we have collected data from a child under 13 without parental consent, we will delete it promptly.
7. Who we share data with
We do not sell your Personal Data. We share data only:
- Google LLC — anonymised analytics data, only with your consent
- Hosting and infrastructure providers — under contract, for the purpose of operating the Website
- Law enforcement or authorities — when required by law, regulation or valid legal process
- In a business transfer — if WallpaperFeed or substantially all of its assets are transferred or merged, user data may be among the transferred assets
8. Security
We implement commercially reasonable measures to protect your Personal Data:
- Administrative — access to Personal Data is limited to authorised personnel with a legitimate need
- Technical — passwords are hashed (bcrypt); data is transmitted over HTTPS/TLS
- Physical — data is stored on servers at reputable hosting providers with controlled access
We cannot guarantee absolute security and are not liable for unauthorised access resulting from circumstances beyond our reasonable control.
9. International data transfers
Our servers may be located outside your country of residence. By using the Website you consent to the transfer and storage of your data in those locations. Where Personal Data is transferred outside the EEA, we ensure appropriate safeguards are in place.
10. Your rights (GDPR)
If you are in the European Economic Area, you have the following rights regarding your Personal Data:
- Access — request a copy of your data
- Rectification — request correction of inaccurate data
- Erasure — request deletion of your data ("right to be forgotten")
- Restriction — request that we limit processing of your data
- Portability — receive your data in a structured, machine-readable format
- Objection — object to processing based on legitimate interests
- Withdraw consent — withdraw analytics consent at any time via
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
11. Changes to this policy
We may update this Privacy Policy from time to time. We will post the updated version on this page with a new "Last updated" date. Continued use of the Website after changes constitutes acceptance of the revised Policy.
12. Contact
Questions or concerns about this Privacy Policy? Contact us at [email protected].